![]() This next step may sound counter-intuitive but stick with us. What you’ll end with is a whole host of words and phrases that relate to your new business. Give yourself between 20 minutes and an hour, and try not to stop writing in that time. Simply write down everything you think of. So, why not start by jotting down all the words you can think of that are relevant to your brand and industry? Doing so is often known as a ‘word dump’.ĭon’t get analytical at this point. ![]() Your business name should tell potential customers all they need to know about your firm. There are loads of ways to jog your mind into action: 1. Sit down – either alone or with trusted advisors – and let those juices flow. Before you can get down to the perfect name, you need to come up with some options. The naming process for your company must begin as a creative one.
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